Kursen ingår i dessa läroplaner och studiehelheter
- International business management - a nordic focus 2014 - Marketing management
- International business management - a nordic focus 2015 - Marketing management
- International business management - a nordic focus 2016 - Marketing management
- International business management 2017 - Business management
- International business management 2018 - Business management
- International business management 2019 - Business management
- International business management 2020 (part-time) - Business management
- International business management 2020 (full-time) - Business management
- International business management 2021 (full-time) - Business management - specialised professional studies
- International business management 2021 (part-time) - Business management - specialised professional studies
- International business management 2022 (part-time) - Business management - specialised professional studies
- International business management 2022 (full-time) - Business management - specialised professional studies
- International business management 2023 (full-time) - Business management - specialised professional studies
- International business management 2023 (part-time) - Business management - specialised professional studies
Kursens undervisningsperiod
3 (2024-01-01 till 2024-03-17)
Nivå/kategori
Undervisningsspråk
Engelska
Kurstyp
Obligatorisk
Cykel/nivå
Högre yrkeshögskoleexamen
Rekommenderat studieår
1
Omfattning
5 sp
Kompetensmål
In this study unit the focus will be for you to
build the following competences:
- General business competence, building an ability
to move from specialist role to a business leader
role
- Competence in managing and expanding a business
in changing conditions
Läranderesultat
After completing the study unit, you:
(knowledge)
- have an understanding of the development of
strategic thinking as a discipline within business
management
- have knowledge of central strategy concepts,
analytical models and processes needed in a
business leader role
- have a specialised understanding of megatrends,
the transformation of the business model and how
growth can be achieved in business
(skill)
- can apply strategic tools to analyze the company
and its business environment
- can create a strategy for change for a unit or a
company by applying the knowledge you have
acquired in the study unit
- can relate your role and activities to the
governance structure and the culture of the
company in executing strategy
(attitude)
- have an open and holistic view to strategic
opportunities as well as a critical ability to
evaluate existing assumptions that steer our
behaviour and beliefs
- see cooperation and communication as the key
issues to create strategic change
Innehåll
The course will deal with the following topics:
- the development of strategic thinking and the
growth paradigm
- megatrends
- classical and new strategic tools
- building your company´s vision
- Blue Ocean Strategy
- reinventing your business model
- Must-Win Battles
- corporate culture and strategy execution
- the role of the board, the CEO and the EMG
- companies in distress
Förkunskaper
En yrkeshögskoleexamen eller kandidatexamen och
minst två års arbetserfarenhet efter att examen
erhållits
Studieaktiviteter
- Föreläsningar - 27 timmar
- Projekt- och produktionsarbete/konstnärlig verksamhet - 55 timmar
- Självstudier - 33 timmar
- Nätbaserade - 20 timmar
Arbetsbelastning
- Kursens totala antal arbetstimmar: 135 timmar
- Varav självstyrda studieformer: 135 timmar
- Varav schemalagda studier: 0 timmar
Undervisningsform
Närundervisning
Examinationsformer
Essä, rapporter, produktioner och portfolio
Examinationskrav
To pass the course the student should pass the
following examinations:
Read five articles and make practical reflections
on each one (individual assignment)
Conduct a strategic company case study (group
assignment)
Lärare
Rosenbröijer Carl-Johan
Examinator
Rosenbröijer Carl-Johan
Kursens hemsida
Antal kursplatser
Ingen begränsning (1 student anmäld)
Delprestation i kraft till
12 månader efter kursens slutdatum
Kursanmälningstid
2023-11-24 till 2023-12-22
Examinationsformer
Datum meddelas senare - Rapporter och produktioner