The course is included in these curricula and study modules
- International business management - a nordic focus 2014 - Marketing management
- International business management - a nordic focus 2015 - Marketing management
- International business management - a nordic focus 2016 - Marketing management
- International business management 2017 - Business management
- International business management 2018 - Business management
- International business management 2019 - Business management
- International business management 2020 (part-time) - Business management
- International business management 2020 (full-time) - Business management
- International business management 2021 (full-time) - Business management - specialised professional studies
- International business management 2021 (part-time) - Business management - specialised professional studies
- International business management 2022 (part-time) - Business management - specialised professional studies
- International business management 2022 (full-time) - Business management - specialised professional studies
- International business management 2023 (full-time) - Business management - specialised professional studies
- International business management 2023 (part-time) - Business management - specialised professional studies
The course takes place in period
3 (2024-01-01 to 2024-03-17)
Level/category
Teaching language
English
Type of course
Compulsory
Cycle/level of course
Second
Recommended year of study
1
Total number of ECTS
5 cr
Competency aims
In this study unit the focus will be for you to
build the following competences:
- General business competence, building an ability
to move from specialist role to a business leader
role
- Competence in managing and expanding a business
in changing conditions
Learning outcomes
After completing the study unit, you:
(knowledge)
- have an understanding of the development of
strategic thinking as a discipline within business
management
- have knowledge of central strategy concepts,
analytical models and processes needed in a
business leader role
- have a specialised understanding of megatrends,
the transformation of the business model and how
growth can be achieved in business
(skill)
- can apply strategic tools to analyze the company
and its business environment
- can create a strategy for change for a unit or a
company by applying the knowledge you have
acquired in the study unit
- can relate your role and activities to the
governance structure and the culture of the
company in executing strategy
(attitude)
- have an open and holistic view to strategic
opportunities as well as a critical ability to
evaluate existing assumptions that steer our
behaviour and beliefs
- see cooperation and communication as the key
issues to create strategic change
Course contents
The course will deal with the following topics:
- the development of strategic thinking and the
growth paradigm
- megatrends
- classical and new strategic tools
- building your company´s vision
- Blue Ocean Strategy
- reinventing your business model
- Must-Win Battles
- corporate culture and strategy execution
- the role of the board, the CEO and the EMG
- companies in distress
Prerequisites and co-requisites
A bachelor degree and at least two years work
experience gained after completing the higher
education degree
Study activities
- Lectures - 27 hours
- Project- and production work/artistic activities - 55 hours
- Individual studies - 33 hours
- Internet-based studies - 20 hours
Workload
- Total workload of the course: 135 hours
- Of which autonomous studies: 135 hours
- Of which scheduled studies: 0 hours
Mode of Delivery
Participation in tuition
Assessment methods
Essays, reports, productions and portfolio
Assessment requirements
To pass the course the student should pass the
following examinations:
Read five articles and make practical reflections
on each one (individual assignment)
Conduct a strategic company case study (group
assignment)
Teacher
Rosenbröijer Carl-Johan
Examiner
Rosenbröijer Carl-Johan
Home page of the course
Group size
No limit (1 student enrolled)
Assignments valid until
12 months after course has ended
Course enrolment period
2023-11-24 to 2023-12-22
Assessment methods
Date will be announced later - Reports and productions