Kursens undervisningsperiod

  • 3 (2020-01-01 till 2020-03-22)
  • 4 (2020-03-23 till 2020-07-31)

Nivå/kategori

Breddstudier

Undervisningsspråk

Engelska

Kurstyp

Valfri

Cykel/nivå

Yrkeshögskoleexamen

Rekommenderat studieår

3

Omfattning

5 sp

Kompetensmål

The aim of the course is that students will learn the basics of design thinking and service design as well as methodologies and approaches currently used as best practices in business environment. Students will know how to think about the behavioural touchpoints a user may have within a company, and how those touchpoints can be better designed to support a more comprehensive and purposeful customer experience (business value). The aim is also that students will learn to think about narrative structures, and consider products and services in a larger, experiential context.

Läranderesultat

After the completion of the course, students: - Understand the fundamental concepts of design thinking - Understand the fundamental concepts of service design - Understand the importance of a customer experience - Understand the concepts of scenario development and storytelling - Understand methods for customer journey mapping, ideation, prototyping and testing

Innehåll

- design thinking - service design - buyer persona - customer journey mapping - storytelling - scenario development - prototyping

Förkunskaper

Basic business courses need to be completed,especially marketing

Mer information

This course is the second course of the module Digital Transformation. The module is planned to be taken as a whole 15 credits package. The other two courses are called Strategies in a Digital Economy and Customer experience Management. Due to the exceptional situation created by the Coronavirus and the closing of the University, the course has been altered in the following way: the rest of the course is done online SEE ITSLEARNING FILE WITH NEW EXAMINATION AND TIMESCHEDULE.

Litteratur

This is Service Design Thinking : Basics-Tools- Cases Stickdorn, Marc ; Schneider, Jakob BIS Publishers 2012. 1st ed Ebook Central Yrkeshögskolan Arcada - Arcada Finna Material in itslearning Various blogs, websites and handbooks on the web

Studieaktiviteter

  • Föreläsningar - 10 timmar
  • Studiebesök och demonstrationer - 10 timmar
  • Praktiska övningar - 50 timmar
  • Projekt- och produktionsarbete/konstnärlig verksamhet - 40 timmar
  • Nätbaserade - 25 timmar

Arbetsbelastning

  • Kursens totala antal arbetstimmar: 135 timmar
  • Varav självstyrda studieformer: 135 timmar
  • Varav schemalagda studier: 0 timmar

Undervisningsform

Närundervisning

Examinationsformer

  • Tentamina (skriftliga-, muntliga-, hem-)
  • Essä, rapporter, produktioner och portfolio

Examinationskrav

To pass the course the student should pass the following examinations: Course book assignments online Workshop productions Reflective assignments DETAILED INFORMATION ABOUT EXAMINATION WILL BE TOLD DURING MANDATORY INTRODUCTION LECTURE.

Lärare

  • Kietz Tove
  • Tigerstedt Christa

Examinator

Kietz Tove

Kursens hemsida

https://arcada.itslearning.com/

Antal kursplatser

Ingen begränsning (30 studenter anmälda)

Delprestation i kraft till

12 månader efter kursens slutdatum

Kursanmälningstid

2019-12-24 till 2020-03-08

Examinationsformer

  • Tentdatum meddelas senare - Tentamina
  • Datum meddelas senare - Rapporter och produktioner
Rumsbokningar
Datum Tid Rum Titel Beskrivning Organisatör
2020-03-09 08:30 - 12:30 B320 Service design Kietz Tove
Tigerstedt Christa
2020-03-11 12:45 - 15:45 D4107-08 Service design Kietz Tove
Tigerstedt Christa
2020-03-23 09:15 - 12:15 Service design Starting in Zoom at 9.15: https://arcada.zoom.us/j/7567553130 Kietz Tove
Tigerstedt Christa
2020-03-24 09:15 - 12:15 Service design kietztov@arcada.fi is inviting you to a scheduled Zoom meeting. Topic: Service Design workshop Storyboards Time: Mar 24, 2020 09:15 AM Kiev Join Zoom Meeting https://arcada.zoom.us/j/3387571300 Kietz Tove
Tigerstedt Christa
2020-03-30 09:15 - 12:15 Service design Join Zoom Meeting https://arcada.zoom.us/j/466517852 Kietz Tove
Tigerstedt Christa
2020-04-01 13:00 - 16:00 Service design Join Zoom Meeting https://arcada.zoom.us/j/754967577 Kietz Tove
Tigerstedt Christa
2020-04-06 10:00 - 12:00 Service design Presentations of Prototypes in Zoom. Link will be provided here and in itslearning. Forsström Mikael
Kietz Tove
Tigerstedt Christa

Kurs- och studieplansökning