Kursen ingår i dessa läroplaner och studiehelheter
- International business management - a nordic focus 2014 - Marketing management
- International business management - a nordic focus 2015 - Marketing management
- International business management - a nordic focus 2016 - Marketing management
- International business management 2017 - Business management
- International business management 2018 - Business management
- International business management 2019 - Business management
- International business management 2020 (part-time) - Business management
- International business management 2020 (full-time) - Business management
- International business management 2021 (full-time) - Business management - specialised professional studies
- International business management 2021 (part-time) - Business management - specialised professional studies
- International business management 2022 (part-time) - Business management - specialised professional studies
- International business management 2022 (full-time) - Business management - specialised professional studies
- International business management 2023 (full-time) - Business management - specialised professional studies
- International business management 2023 (part-time) - Business management - specialised professional studies
Kursens undervisningsperiod
- 1 (2022-08-01 till 2022-10-23)
- 2 (2022-10-24 till 2022-12-31)
Nivå/kategori
Undervisningsspråk
Engelska
Kurstyp
Obligatorisk
Cykel/nivå
Högre yrkeshögskoleexamen
Rekommenderat studieår
1
Omfattning
5 sp
Kompetensmål
In this study unit the focus will for you to build
the following competences:
- General business competence, building an ability
to move from specialist role to a business leader
role
- Competence in strategy development for
competitive advantage
- Competence in business model development
- Competence in digital transformation of the
business landscape
- Competence in platform business models (with a
focus on digital platforms)
- Basic competence in the utilization of data for
business development, including AI, machine
learning, and analytics
- Competence in international business conduct,
spoken and written business communication,
teamwork
Läranderesultat
After completing the study unit, you:
(knowledge)
- can look at the business as a whole (= more than
own professional competence/specialist area) and
have an ability to see how different functions are
integrated and affect one another.
- understand how a company?s value chain creates
customer value
- can discuss new business models and business
activities that emerge through digitalization in
different industries. You are aware of the key
global megatrends that are shaping the business
landscape.
- understand the difference between ?traditional?
analytics and AI,
- understand how platforms can be used to build
new business models
- can understand contemporary approaches to
strategy and discuss business challenges and
choices from a strategic perspective.
- Understand the value chain concept and
competitive advantage
- understand the importance of adopting high
standards in conduct and communication
(skill)
- can make business decisions based on factual
information and data.
- Gain a basic understanding of analytics, machine
learning, and AI
- can analyse different perspectives of business
development, for example, related to finance,
operations, and people.
- understand the definition of a strategy and how
it affects competitiveness
- adopt a polite and polished style of written and
spoken communication.
(attitude)
- adopt a broad view of various stake-holder
interests, corporate governance, and business
development.
- can adopt an exploratory approach towards use of
technology in businesses.
- adopt a view of oneself as a technology adopter.
- develop a critical but positive view on how to
solve business problems related to digital
transformation.
- increase your awareness of and adopt a
sensitivity towards differences in the code of
conduct in different business encounters.
Innehåll
Pre-assignment
Lectures (generic strategies, disruptive
innovations, business models, financial
statements, technologies:
platforms, analytics, basics of AI/machine
learning)
Individual Assignments
Group Assignment
Förkunskaper
En yrkeshögskoleexamen eller kandidatexamen och
minst två års arbetserfarenhet efter att examen
erhållits.
Kursen ersätter följande kurser
Digital Business Development
Litteratur
Digital material in ItsLearning: books, scientific
articles, and articles in popular press.
Studieaktiviteter
- Föreläsningar - 26 timmar
- Projekt- och produktionsarbete/konstnärlig verksamhet - 60 timmar
- Självstudier - 49 timmar
Arbetsbelastning
- Kursens totala antal arbetstimmar: 135 timmar
- Varav självstyrda studieformer: 135 timmar
- Varav schemalagda studier: 0 timmar
Undervisningsform
Närundervisning
Examinationsformer
Essä, rapporter, produktioner och portfolio
Examinationskrav
To pass the course the student should pass the
following examinations:
Individual pre-assignment (10%)
Individual assignments (60%)
Group assignment (30%)
Lärare
- Haldin Patrik
- Nyman Henrik
Examinator
Nyman Henrik
Kursens hemsida
Antal kursplatser
Ingen begränsning (22 studenter anmälda)
Delprestation i kraft till
12 månader efter kursens slutdatum
Kursanmälningstid
2022-08-10 till 2022-09-06
Examinationsformer
Datum meddelas senare - Rapporter och produktioner
Datum | Tid | Rum | Titel | Beskrivning | Organisatör |
---|---|---|---|---|---|
2022-10-11 | 16:30 - 20:00 | B522 | Business Development | Nyman Henrik | |
2022-10-12 | 16:30 - 20:00 | B522 | Business Development | Nyman Henrik | |
2022-10-13 | 16:30 - 20:00 | B522 | Business Development | Haldin Patrik | |
2022-11-01 | 16:30 - 20:00 | Business Development | Join Zoom Meeting https://arcada.zoom.us/j/69421237239?from=addon Meeting ID: 694 2123 7239 | Nyman Henrik | |
2022-11-02 | 16:30 - 20:00 | Business Development | Henrik Nyman is inviting you to a scheduled Zoom meeting. Join Zoom Meeting https://arcada.zoom.us/j/65892895594?from=addon Meeting ID: 658 9289 5594 | Nyman Henrik | |
2022-11-03 | 16:30 - 20:00 | Business Development | Join Zoom Meeting https://arcada.zoom.us/j/66801017851?from=addon Meeting ID: 668 0101 7851 | Nyman Henrik | |
2022-11-04 | 16:30 - 20:00 | Business Development | https://arcada.zoom.us/j/63924554940 | Nyman Henrik |