Kursen ingår i dessa läroplaner och studiehelheter

Kursens undervisningsperiod

3 (2024-01-01 till 2024-03-17)

Nivå/kategori

Yrkesstudier

Undervisningsspråk

Engelska

Kurstyp

Obligatorisk

Cykel/nivå

Yrkeshögskoleexamen

Rekommenderat studieår

2

Omfattning

5 sp

Kompetensmål

In this study unit the focus lies on the following
competencies:

Fact based decision making competence

Learning competence

Technological competence

Competence in analysing digital channels for
distribution of travel and tourism services.

The SDG's in focus:

#1 NO POVERTY
#8 DECENT WORK AND ECONOMIC GROWTH
#9 INDUSTRY, INNOVATION AND INFRASTRUCTURE
#10 REDUCED INEQUALITIES
#11 SUSTAINABLE CITIES AND COMMUNITIES
#12 RESPONSIBLE CONSUMPTION & PRODUCTION

Läranderesultat

Upon completion of this study unit:

You have knowledge about the distribution system
of travel and tourism services and understand the
complexity of travel distribution. (Knowledge)

You can describe the key characteristics of
distribution channels such as Online Travel Agents
(OTAs), Meta-travel search sites and Global
Distribution Systems (GDSs). (Knowledge)

You have an open mindset to sharing economy and
its impact on travel distribution. (Approach)

You can apply sharing economy principles within
travel industry. (Skills, Knowledge)

You understand concepts of mobile and smart
technology. (Knowledge)

Innehåll

- The role of different intermediates, for
example, Tour operators, travel agencies, OTAs,
DMOs, Meta-search services.
- Online travel agents and global distribution
systems
- C2C services like AirBnb
- Meta-search engines
- Mobile travel services

Förkunskaper

Introduction to the Tourism Industry & Introduction
to Marketing

Litteratur

Beckendorff, P.J., Sheldon, P. J. and
Fesenmaier, D. R. (2014). Tourism Information
Technology (2 Ed.),CAB International.

Buhalis & Laws (2002), Tourism distribution
channels: practices, issues and transformations

Online material in the form of articles and
expert presentations

Studieaktiviteter

  • Föreläsningar - 15 timmar
  • Individuell handledning och grupphandledning - 20 timmar
  • Projekt- och produktionsarbete/konstnärlig verksamhet - 60 timmar
  • Självstudier - 30 timmar
  • Seminarier - 10 timmar

Arbetsbelastning

  • Kursens totala antal arbetstimmar: 135 timmar
  • Varav självstyrda studieformer: 135 timmar
  • Varav schemalagda studier: 0 timmar

Undervisningsform

Närundervisning

Examinationsformer

Essä, rapporter, produktioner och portfolio

Examinationskrav

To pass the course the student should pass all
course assignments (includes written reports,
presence at specific occasions and presentations).

Lärare

Koskinen Kaisa

Examinator

Fabricius Susanna

Kursens hemsida

Antal kursplatser

Ingen begränsning (1 student anmäld)

Delprestation i kraft till

12 månader efter kursens slutdatum

Kursanmälningstid

2023-11-24 till 2023-12-22

Examinationsformer

Datum meddelas senare - Rapporter och produktioner

Kurs och studieplanssökning