MK-2-144 (0) - Producing: Distribution and Marketing

• Media culture 2014 - Producing
• Media culture 2015 - Producing
• Media culture 2016 - Producing
• Media culture 2017 - Producing
• Media culture 2018 - Producing
• Film and media 2019 - Producing
• Film and media 2020 - Producing
• Film and media 2021 (film) - Producing
• Film and media 2022 (film) - Producing

4 (2024-03-18 to 2024-07-31)

Swedish

Compulsory

First

2

5 cr

B. BEGREPPSLIG- OCH HANTVERKSMÄSSIG KOMPETENS inom Film och Media
A. KREATIVITET

Knowledge
- You understand the importance of your role as the producer in relation to the entire production process.
- You understand the characteristics of distribution and marketing of audiovisual products, as well as what financing of distribution and marketing means.

Skills
- You have control over the entire post-production process and can design a marketing and distribution plan and can archive the film according to given specifications.
- You handle the payments and report the expenses that the recordings entailed.
- You fulfill any agreements with e.g. participants and other partners.
- You check that the film reaches all legal aspects regarding agreements governing copyrights (such as music rights) other agreements.
- You compile a so-called press kit in collaboration with the other specializations to collect all material that distribution and marketing requires.

Approach
- You can adapt your business to work in different types of teams and have insight into the tasks and needs of the different specializations, and have a comprehensive overview of the production process.
- You understand the importance of good communication, as well as good and constructive cooperation.

- Distribution plan and strategy
- Marketing plan and strategy
- Funding for the distribution and marketing

Producentskap: Produktionsplanering or similar

Compulsory attendance (80% of the lecture
lessons).
The presentations have to be made in front of
the class at the specified time.
No tasks can be made after the course ending.

For other study fields we recommend the course from third study year.

• Lectures - 30 hours
• Excursions and demonstrations - 10 hours
• Individual- and group instruction - 10 hours
• Practical exercises - 50 hours
• Individual studies - 35 hours

• Total workload of the course: 135 hours
• Of which autonomous studies: 135 hours
• Of which scheduled studies: 0 hours

Participation in tuition

• Demonstrations and proficiency exams
• Essays, reports, productions and portfolio

To pass the course the student should pass the
following examinations:
Examination 1 Attendance
Examination 2 Presents a distribution and
marketing plan for an existing audio or
audiovisual production
Examination 3 Presents a budget and a financial
plan for the previous plans

Examinations weighs between themselves in the
following ways:
Ex 1 40%
Ex 2 50%
Ex 3 10%

• Bäck Maria
• Engebretsen Nanna

Engebretsen Nanna

https://arcada.itslearning.com/ External link

No limit

12 months after course has ended

Se detaljer under Rumsbokningar i ARBS

2023-11-24 to 2023-12-22

• Date will be announced later - Demonstrations and presentations
• Date will be announced later - Reports and productions