AB-2-094 (0) - Innovative Experiences

• Business administration 2023 - Tourism and experience management
• International business 2023 - Tourism and experience management

1 (2023-08-01 to 2023-10-22)

English

Compulsory

First

2

5 cr

In this study unit we focus on the following
competencies:

Global and local societal competence
Fact based decision making competence
Learning competence
Ethical and sustainable competence

SDG's in focus:

#1 NO POVERTY
#4 QUALITY EDUCATION
#8 DECENT WORK AND ECONOMIC GROWTH
#9 INDUSTRY, INNOVATION AND INFRASTRUCTURE
#10 REDUCED INEQUALITIES
#11 SUSTAINABLE CITIES AND COMMUNITIES
#13 CLIMATE ACTION
#16 PEACE, JUSTICE AND STRONG INSTITUTIONS

Upon completion of this study unit:

You have knowledge on theories and concepts of
models relating experience design. (Knowledge)

You have understanding of how global macrotrends
affect local circumstances. (Knowledge)

You have the ability to identify some current
needs for development in the tourism & experience
industry. (Knowledge)

You have the skills to apply perspective thinking,
work responsibly and strive proactively for a more
sustainable future. (Skills)

You have a curious, critical, respectful and
proactive approach to understanding the tourism &
experience industry (Approach)

You have the abilities to design innovative
experiences. (Approach)

Lectures, discussions in class, group assignment,
guest lectures, a learning report, exam.

Introduction to the Tourism Industry

Tourism in a Contemporary World

Activities both on campus and online.

You will get information of mandatory attendance
and deadlines for assignments at the course start
and on Itslearning.

Book: Fletcher, John, Fyall, Alan, Gilbert, David,
Wanhill, Stephen. 2018 (or an older version).
Tourism,principles and practice. Sixth
Edition.Pearson Education Limited.

Book: Berridge, Graham. Events design and
Experience. 2007. Butterworth-Heineman.

Various articles and reports provided during the
course.

• Lectures - 30 hours
• Excursions and demonstrations - 5 hours
• Practical exercises - 10 hours
• Project- and production work/artistic activities - 20 hours
• Individual studies - 50 hours
• Internet-based studies - 20 hours

• Total workload of the course: 135 hours
• Of which autonomous studies: 135 hours
• Of which scheduled studies: 0 hours

Multiform education

• Exams (written-, oral-, home-)
• Essays, reports, productions and portfolio

To pass the course the student should pass the
following examinations:
Various tasks and active participation (total
70p)
EXAM (30p)

Grading: 49 and under > failed
50-59 > 1
60-69 > 2
70-79 > 3
80-89 > 4
90-100> 5

Koskinen Kaisa

Fabricius Susanna

https://arcada.itslearning.com/ External link

No limit

12 months after course has ended

2023-08-10 to 2023-09-06

• 2023-10-04 - Exams
• Date will be announced later - Reports and productions