Professional Studies 60 ECTS
Mastering the Media Landscape (15)
Course number Name Credits Study year
MM-2-001 (0) Introduction to Media Management 5 1
MM-2-003 (0) Media Economics 5 1
MM-2-002 (0) Media Technology Development 5 1
Managing Media Businesses (20)
Course number Name Credits Study year
MM-2-008 (0) Customer Relationship Management and Service Innovation 5 2
MM-2-009 (0) Financial Management 5 2
MM-2-010 (0) Marketing Communications and Brand Management 5 2
MM-2-006 (0) Media Law 5 3
Managing Creativity and Innovation (15)
Course number Name Credits Study year
MM-2-011 (0) Vision and Narrative 5 2
MM-2-012 (0) Concept Development 5 2
MM-2-013 (0) Managing the Pitch 5 2
Research Methodology (5)
Course number Name Credits Study year
MM-2-004 (0) Research Methodology 5 3
Optional Studies (5)
Course number Name Credits Study year
MM-2-005 (0) Optional Studies 5 3
Thesis Work 30 ECTS

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