The course takes place in period

1 (2019-08-01 to 2019-10-27)

Level/category

Professional studies

Teaching language

English

Type of course

Compulsory

Cycle/level of course

First

Recommended year of study

2

Total number of ECTS

5 cr

Competency aims

The primary aim of Revenue Management is selling the right product to the right customer at the right time for the right price and with the right pack. The essence of this discipline is in understanding customers' perception of product value and accurately aligning product prices, placement and availability with each customer segment. You will also understand the overall operativ management

Learning outcomes

At the end of the course you will understand how to plan and sell services within the hospitality industry according to guest segments. You will be able to analyze results and give suggestions for improvements to maximize profit in the hospitality industry.

Course contents

Operations Management Global Distribution Systems Revenue Management basics such as pricing, customer behavior, supply and demand

Prerequisites and co-requisites

Introduction to the Tourism Industry

Recommended or required reading

Hospa E-book Revenue Management, http://hospa.org/en/resources/rm-ebook- download/#.VORmf2Oc4nI Tranter et. al, 2009, An introduction to revenue management for the hospitality industry : principles and practices for the real world Walker 2013, Introdustion to Hospitality Vallen & Vallen,2005, Check In Check Out Holloway & Humphreys, 2012, The Business of Tourism

Study activities

  • Lectures - 30 hours
  • Excursions and demonstrations - 10 hours
  • Individual studies - 60 hours
  • Internet-based studies - 35 hours

Workload

  • Total workload of the course: 135 hours
  • Of which autonomous studies: 135 hours
  • Of which scheduled studies: 0 hours

Mode of Delivery

Multiform education

Assessment methods

  • Exams (written-, oral-, home-)
  • Essays, reports, productions and portfolio

Assessment requirements

Examination 1 40% Examination 2 60% Minimi 50% needed from both assignments to pass the course

Teacher

Broth Joacim

Examiner

Fabricius Susanna

Home page of the course

https://arcada.itslearning.com/

Group size

No limit (18 students enrolled)

Assignments valid until

12 months after course has ended

Course enrolment period

2019-08-12 to 2019-09-08

Assessment methods

  • Date of examination will be announced later - Exams
  • Date will be announced later - Reports and productions
Room reservations
Date Time Room Title Description Organizer
2019-08-29 14:15 - 16:00 B328 Hospitality Management Broth Joacim
2019-09-03 13:00 - 14:45 B328 Hospitality Management Broth Joacim
2019-09-05 09:15 - 11:00 A503 Hospitality Management Broth Joacim
2019-09-10 13:00 - 14:45 F367 Hospitality Management Broth Joacim
2019-09-12 09:15 - 11:00 B325 Hospitality Management Broth Joacim
2019-09-17 09:15 - 11:00 A503 Hospitality Management Broth Joacim
2019-09-19 13:00 - 14:45 B327 Hospitality Management Broth Joacim
2019-09-24 08:30 - 10:15 A503 Hospitality Management Broth Joacim
2019-09-26 14:45 - 16:30 B328 Hospitality Management Broth Joacim
2019-10-01 12:30 - 14:15 B327 Hospitality Management Broth Joacim
2019-10-03 12:00 - 13:45 B328 Hospitality Management Broth Joacim
2019-10-08 13:00 - 14:45 B327 Hospitality Management Broth Joacim
2019-10-10 09:15 - 11:00 B326 Hospitality Management Broth Joacim
2019-10-15 12:30 - 14:15 A503 Hospitality Management Broth Joacim
2019-10-17 09:15 - 11:00 B327 Hospitality Management Broth Joacim
2019-10-22 13:00 - 14:45 B327 Hospitality Management Broth Joacim
2019-10-24 09:15 - 11:00 B327 Hospitality Management Broth Joacim

Course and curricula search